Tiago NRG is an SUV-inspired version of its hatchback Tiago. The vehicle comes mated to a 5-speed manual transmission. With this launch, the company is extending the Tiago brand and increasing its presence by entering into newer segments and tapping new sets of buyers. The Urban Toughroader
Tata Motors CEO and MD Guenter Butschek said they want to be in sync with the growing trend of bringing to market more SUV like vehicles. To meet this aspiration, they have launched the Tiago NRG as their Urban Toughroader.
Tata Motors President PV Business Unit Mayank Pareek said, the vehicle has been designed like an SUV keeping in mind the feedback received from the customers. The ground clearance of the vehicle is 180 mm and it also comes with various safety features like ABS and dual air bags. He said, it is one of the few hatchbacks that has continuously grown despite being in its third year. Mr Pareek thinks It will definitely give a fillip to brand Tiago which has been doing well since launch.
The company has sold over 1.7 lakh units of Tiago since its launch in April, 2016. The NRG has been launched in three colours – Malabar Silver, Canyon Orange, and Fuji White.