Topics pharmaceutical firms | pharmaceutical industry | Bayer
In 1900, Bayer, the German pharmaceutical company that had developed aspirin, introduced a much stronger brand of pain killer in the United States. The new drug was called heroin, a name derived from the German word for “heroic.” The company promoted it as a treatment for an array of ills: colds, coughs, asthma, epilepsy, multiple sclerosis, stomach cancer, schizophrenia.
It also advertised heroin as safe for children. And anyone over 18 could buy it, Gerald Posner notes in a new book, Pharma: Greed, Lies, and the Poisoning of America. Bayer.
This article is no longer available in our repository.
There could be multiple reasons for this.
You could try searching for this headline on the source website (bloomberg.com).