Founder Profile: Meet Sunny Rao, the technology innovator

Sunny Rao, Founder & CEO, ZoomIn
Sunny Balijepalli Rao is co-founder and CEO of, a photo sharing and printing service. Before ZoomIn, Sunny co-founded, one of the largest sellers of used books, movies and music in the world, where he was Chief Technology Officer. Computerworld named Sunny a Premier 100 IT Leader in its annual ranking of Information Technology leaders. was acquired by eBay in July 2000 in a transaction valued at over $350 million. After the acquisition, Sunny remained with eBay to integrate the two companies’ technologies. Since leaving eBay in 2003, Sunny has been an active angel investor and advisor in a number of technology start-ups. 

Prior to, Sunny spent six years at Infonautics, where he designed and built the Sleuth product line and managed the operations of the Electric Library, a subscription service similar to LexisNexis. He is also part of US-based venture capital firm First Round Capital.

Sunny has a Master of Science degree in Information Systems from Drexel University. 

Sunny splits his time between Philadelphia and Mumbai. More in Philadelphia because of his daughter’s school schedule 

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