Hotel tariffs lag the demand boom: Getting clients to pay more a challenge

It’s been the best of times for luxury hotels in 2017-18. After many years, demand has started outpacing supply. Yet, here’s the puzzle: the expected rise in room rates has not kept pace. Hotelier after hotelier confirms that getting clients to pay more is becoming a challenge.   The numbers highlight the anomaly. In FY18, demand for branded hotel rooms grew an estimated 5 per cent against a 3.2 per cent growth in the supply of rooms. Rising leisure travel and double-digit growth in foreign tourist arrivals (FTAs) are aiding demand. FTAs grew at 15.6 per cent to a r.....

Key stories on are available to premium subscribers only.

Already a premium subscriber?

Subscribe to get an across device (Website, Mobile Web, Iphone, Ipad, and Android Phone applications) access to Premium content, Breaking News alerts, Industry Newsletters, Stock and Corporate news alerts, access to Archives and a lot more.

Most Read

Top Stories




Latest News

Todays Paper

News you can use