Microsoft may buy TikTok's India business if ban revoked: Experts

Topics Microsoft | TikTok | United States

Microsoft, which is in talks with Beijing-based tech firm ByteDance to buy TikTok’s businesses in the US, Canada, Australia and New Zealand, has likely omitted the short-video app’s operations in India from the deal. This is despite the fact that India is the biggest market for TikTok.   According to industry insiders and analysts, there are several reasons for not including India in the deal. They range from the Centre’s ban on TikTok as a security measure to digital advertising opportunities being small in the country.   Analysts said this is far more complica.....

Business Standard is now on Telegram.
For insightful reports and views on business, markets, politics and other issues, subscribe to our official Telegram channel
Key stories on are available to premium subscribers only.

Already a premium subscriber?

Subscribe to get an across device (Website, Mobile Web, Iphone, Ipad, and Android Phone applications) access to Premium content, Breaking News alerts, Industry Newsletters, Stock and Corporate news alerts, access to Archives and a lot more.