“Our social cashback app EarnKaro was launched about a year ago, and seeing its fast growth we are all very excited to deploy more funds towards its expansion,” said Rohan Bhargava, Co-Founder, CashKaro.
Founded in 2012 by Rohan and Swati Bhargava, CashKaro is a marketing channel for over 1,500 e-commerce sites such as Amazon, Flipkart, Myntra, Ajio Brands, that pay CashKaro commission for every transaction, and the startup passes a portion of this as cashback to its members. This Cashback can be redeemed as cash in a bank account or as gift vouchers.
“India is a growing market for us and CashKaro is a great way for us to participate in the Indian e-Commerce industry. We believe this is a highly scalable opportunity and both Swati & Rohan have set it on a truly exciting growth trajectory,” said Hudson Kyung-sik Ho, Managing Partner of KIP. The VC firm has over $3 billion worth of Assets Under Management globally.