Leveraging its robust distribution network and brand strength, the company recently launched an adjacent consumer appliances business that includes fans, lighting equipment, switches, water heaters, and air coolers. Founded in 1999, R R Kabel was the first company in India to introduce Fire Retardant and UNILAY conductor technology. The wires and cables industry in India is estimated at Rs 360 billion.
“In TPG, we have found the right partner to help R R Kabel reach the next level, as we look to strengthen our brand, expand our product offering, and develop our presence in more markets across India,” said Shreegopal Kabra, Managing Director of R R Kabel.
“Within the building materials segment, we have witnessed a growing consumer preference for established and organized brands like R R Kabel. This, combined with India’s strong housing market, positions the company well for significant growth,” said Puneet Bhatia, Co-Managing Partner at TPG Capital Asia. “The founder family has built an impressive portfolio, a resonant brand and a deep distribution network. We look forward to partnering with R R Kabel in their next chapter.”
TPG’s investment in R R Kabel builds upon the firm’s strategy of partnering with high-quality companies
and founders to help grow and scale their businesses. For more than 15 years, the firm has been partnering with dynamic businesses across India, including the Shriram Group, Manipal Health and Vishal Mega Mart.
Steer Advisors acted as the financial advisor whereas Khaitan & Co acted as the legal advisor to R R Kabel. AZB & Partners and Cyril Amarchand Mangaldas acted as the legal advisors to TPG in the transaction. Puneet Bhatia and Mitesh Daga of TPG will join R R Kabel’s Board of Directors.
R R Kabel is the flagship company of RR Global founded by the Kabra family. The Group has a footprint across over 80 countries. R R Kabel was the first Indian cable company to introduce Halogen free wires, produce 100% ROHS & REACH compliant product lines and obtained 27 International product certifications in its endeavour to reach out to the world market.