In a brief post on Facebook, Gurmehar said: "The brutal attack on innocent students by ABVP is very disturbing and should be stopped. It was not an attack on protestors, but an attack on every notion of democracy that is held dear in ever Indian's heart. It is an attack on ideals, morals, freedom and rights of every person born to this nation."
She further urged others to take a similar picture and post it as their profile picture. Running under #StudentsAgainstABVP, she asked students to join her campaign to express solidarity with a joint fight against the "tyranny of fear" in the university.
Voices supporting her campaign came soon. However, there were some who were displeased with her and even hurled abuses on the social media platform. In one tweet, she was criticised for betraying her father Captain Mandeep Singh, who had died during the 1999 Kargil War. Popular television news anchor Manak Gupta also posted a tweet criticising Kaur
Over 20 students were reportedly injured in the ensuing scuffle and many students were detained later. The incident has led many to raise concerns about the issue safety in campus premises.