"We cannot keep making money by buying cheaper Chinese raw materials for our business while our soldiers are getting killed at the LAC (the line of actual control) by them," said Sajjan Jindal In a statement.
He said a lot of his friends and co-industrialists are upset as their business with China is important to maintain healthy margins and continuity, but this situation has come because of our complacency in blindly accepting cheaper imports from China rather than developing our own domestic vendors.
The industrialist further said that this is an opportunity for all to come together and push for a stronger Atma Nirbhar Bharat.
Let us support our domestic producers in achieving quality and scale. We have to show loyalty to our own products. We have to support our armed forces and government and prove that we stand with them in this fight against Chinese," he added.
A company official had last week estimated that over 70-80 per cent of imports for the USD 14-billion JSW Group takes place for its steel and energy businesses which includes machinery and maintenance equipment.