The certificate is designed for learners with no prior experience to become ready for social media marketing jobs within a few months, said Coursera Chief Executive Officer Jeff Maggioncalda.
"We look forward to working with Facebook to launch more certificates in the future and bring job-relevant learning to aspiring marketers everywhere," he said.
In the five-course programme, learners will explore social media marketing basics for various social platforms, in and outside of the Facebook ecosystem. The topics include creating impactful content, identifying the right platform for campaigns, measuring campaign effectiveness, and protecting user data.
The professional certificate is self-paced and designed to be completed within 20 weeks at five hours per week.
Judy Toland, Facebook's Vice President and Head of Scaled Solutions, said while it is clear that no single organisation is going to solve the global skills gap alone, partnerships like this can make a true impact, building a foundation for success for years to come.
"We are proud to be partnering with Coursera to address the challenge of reskilling a global workforce while building a pathway for stable employment amid digital disruption," he said in a statement.
Coursera has 65 million learners, including 8.7 million in India, and more than 4,000 courses from the world's top universities and industry educators.
(Only the headline and picture of this report may have been reworked by the Business Standard staff; the rest of the content is auto-generated from a syndicated feed.)
Business Standard has always strived hard to provide up-to-date information and commentary on developments that are of interest to you and have wider political and economic implications for the country and the world. Your encouragement and constant feedback on how to improve our offering have only made our resolve and commitment to these ideals stronger. Even during these difficult times arising out of Covid-19, we continue to remain committed to keeping you informed and updated with credible news, authoritative views and incisive commentary on topical issues of relevance.
We, however, have a request.
As we battle the economic impact of the pandemic, we need your support even more, so that we can continue to offer you more quality content. Our subscription model has seen an encouraging response from many of you, who have subscribed to our online content. More subscription to our online content can only help us achieve the goals of offering you even better and more relevant content. We believe in free, fair and credible journalism. Your support through more subscriptions can help us practise the journalism to which we are committed.
Support quality journalism and subscribe to Business Standard.