India remains a Hollywood crazy nation, finds a study by data and market measurement firm Nielsen for &flix. The study, “Hollywood Is For Everyone”, covered a sample of 1,500-plus movie buffs across eight metros and non-metros, including Mumbai, Delhi, Chennai, Bengaluru, Pune, Ahmedabad, Lucknow and Indore.
The report, put together after collating responses of people in the age groups of 23 to 30 (37 per cent), 32 to 40 (50 per cent) and 41 to 50 (13 per cent), delved into the consumer preferences, attitudes, behaviours, lifestyles and mindsets of movie buffs in India.
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