In a statement to the exchanges, HDFC Bank
said, “During the quarter ended December 31, 2019, the bank purchased loans aggregating Rs 4258 crore through the direct assignment route under the home loan arrangement with Housing Development Finance
In a separate announcement, HDFC Bank
has also launched a farmer’s outreach programme "Har Gaon Hamara" to help farmer's meet their financial needs at their doorstep.
The toll-free IVR service will connect farmer to the bank, by dialing 1800 120 9655 and sharing PIN code number of his/her area. “The nearest branch is automatically mapped to the farmer and a bank representative will reach-out to the farmer to address his / her needs”, bank said.
Rajinder Babbar, business head – rural banking of HDFC Bank, said: “The aim is to take banking to the doorstep of every Indian farmer and agriculturist. Our Toll-Free Number will help HDFC Bank offer its entire range of rural centric financial products and services to the rural interiors.”
Products on offer are Pre and Post-Harvest Crop Loans under the Kisan Gold Card which offers a wide range of crop and geography-specific lending facility that meet the harvest cycles and the local needs of farmers spread across diverse agricultural climatic zones. Credit facility is also given for allied agricultural activities such as Dairy, Poultry, Pisciculture, and Sericulture. Along with this, savings account, fixed deposit and other loan requirements of farmers and agriculturist will be provided.