The policy stipulates that revenue earned from online sales of digital version of books would be shared in the ratio of 70:30 between Publications Division and e-commerce platform respectively. It mentions that performance review of e-commerce platforms would also be done after two years for any further action. The policy has also rationalized the pricing mechanism of key journals/magazines based on a formula incorporating production costs and discounts.
The policy framework focuses on the participation of critical stakeholders like Agents, Distributors and Institutions making bulk purchase through discount slabs, Credit & Exchange facility. It provides different discount slabs for Books & Journals/Employment News
based on the monetary limit of the order and the number of copies respectively. National level book publishing organizations like National Book Trust interested in selling the publications of the Division would be covered under the agents discount rate of 45%.
The policy permits credit facility to the agents proportionate to their Earnest Money Deposit with sixty days of credit which could be enhanced against suitable Fixed Deposit. The exchange facility to the Agents would be allowed within 60 days of billing up to 10% of the gross value of the publications purchased in a year. However, this facility would be provided only two times in a calendar year and the exchange would not be applicable for the annual reference book India/Bharat. The policy has come into effect retrospectively from 31st Dec, 2015.
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