Disney & Me stores foray in India

Disney & Me stores, catering to lovers of Disney, Marvel and Star Wars merchandise, have opened up in India courtesy DLF Brands.

DLF Brands announced the opening of two Disney & Me stores -- one each in Noida and Gurugram -- through a licensing arrangement with Disney Consumer Products in India. The stores are located in Mall of India in Noida and Ambience Mall in Gurugram, read a statement.

Each store will feature six uniquely designed, dedicated zones bringing to life the distinctive worlds of the popular franchises -- Disney's Mickey Mouse & Minnie Mouse, Disney Princesses, "Frozen", Marvel's Avengers, Spider-Man and Star Wars.

The stores will carry exclusive fashion lines and a global range of toys and novelty items for kids between 3-12 years.

"We are excited to open Disney & Me licensed stores in the country. We have curated the best of Disney, Marvel and Star Wars merchandise to provide something for every kid. Our aim is to offer parents an ultimate retail destination to find compelling products for their young ones," said Timmy Sarna, Managing Director, DLF Brands.

This introduction will also play a critical role in how children and families experience stories and characters of Disney at retail, said Abhishek Maheshwari, Country Head, Disney India.

--IANS

rb/mr


(This story has not been edited by Business Standard staff and is auto-generated from a syndicated feed.)

Dear Reader,


Business Standard has always strived hard to provide up-to-date information and commentary on developments that are of interest to you and have wider political and economic implications for the country and the world. Your encouragement and constant feedback on how to improve our offering have only made our resolve and commitment to these ideals stronger. Even during these difficult times arising out of Covid-19, we continue to remain committed to keeping you informed and updated with credible news, authoritative views and incisive commentary on topical issues of relevance.

We, however, have a request.

As we battle the economic impact of the pandemic, we need your support even more, so that we can continue to offer you more quality content. Our subscription model has seen an encouraging response from many of you, who have subscribed to our online content. More subscription to our online content can only help us achieve the goals of offering you even better and more relevant content. We believe in free, fair and credible journalism. Your support through more subscriptions can help us practise the journalism to which we are committed.

Support quality journalism and subscribe to Business Standard.

Digital Editor

Business Standard is now on Telegram.
For insightful reports and views on business, markets, politics and other issues, subscribe to our official Telegram channel