According to car rental companies, most of the demand is for luxury MUVs and SUVs. In the sports car range, Porsche, Lamborghini and Ford Mustang are very popular.
Most self-driven car rental services offer wheels on rent for both short-term and long-term periods - hourly, daily, weekly and even monthly basis - either for self-driven or chauffeur-driven services. While a BMW 3 series can be hired for as little as Rs 7,840 a day and Rs 120,000 for 10 days, a Porche Boxster can be hired for Rs 89,600 a day and Rs 1,096,000 for 10 days.
Companies also charge a refundable deposit ranging from Rs 25,000 to Rs 200,000 for high-end cars at the time of booking. Most of these companies also give the option of pick-up and drop at different locations and also home-delivery of the car, but with additional charges. The cost of fuel is borne by the customer.
Luxury on two wheels: Besides luxury cars, renting high-end two wheelers is also becoming quite popular. Bikes are mostly hired for road trips, with rental charges ranging from Rs 300-500 for an hour, to Rs 14,000 for a day. Premium bikes of brands such as Royal Enfield, Harley Davidson, Ducati, Kawasaki and Triumph Bonneville are the most popular ones. While a Harley Davidson Street Rod can be rented for Rs 6,000 a day, a Suzuki Hayabusa will cost you Rs 13,610.
People with earnings even below Rs 50,000 a month can now easily drive around in a Mercedes or a BMW. However, damaging these cars can burn a hole in your pocket. While all the vehicles are insured by the rental companies, damage liability ranges from Rs 7,000 for minor accidents to almost Rs 200,000 for major accidents. “In case of minor scratches, the amount is deducted from the security deposit and in case of any damages that exceed the deposited amount, the customer is liable to pay the entire cost of repair,” says Gupta of Avis. He adds that these services give an opportunity to common people to experience the luxury of driving a premium car without owning one.