Did Facebook help Trump get elected? Firm's senior executive says so

Topics Donald Trump | Facebook

Donald Trump

A senior Facebook executive on Tuesday said the world's biggest social network unintentionally helped put Donald Trump in the White House but warned against dramatic rule changes.

The Trump campaign did effectively use Facebook to rally support for his presidential run, and the social network should be mindful of that without making moves that stifle free political discourse, Andrew Bosworth said in a lengthy post on his personal Facebook page triggered by The New York Times publishing an internal memo he wrote.

"So was Facebook responsible for Donald Trump getting elected?" Bosworth asked.

"I think the answer is yes, but not for the reasons anyone thinks." Bosworth contended Trump was not elected because of Russia or misinformation or Cambridge Analytica, but rather because he ran "the single best digital ad campaign I've ever seen from any advertiser".

He went on to say that, since Facebook has the same ad policies in place now, the outcome of the 2020 election could be the same as it was four years ago.

"As tempting as it is to use the tools available to us to change the outcome, I am confident we must never do that or we will become that which we fear," Bosworth wrote.

That doesn't mean Facebook should not draw a line when it comes to how it is used, he reasoned. Clearly inciting violence, thwarting voting, and other blatant transgressions should be banned, but voters should be trusted to decide what kind of leaders they want to elect, according to Bosworth.

"If we don't want hate-mongering politicians then we must not elect them," Bosworth wrote.

"If we change the outcomes without winning the minds of the people who will be ruled then we have a democracy in name only. If we limit what information people have access to and what they can say then we have no democracy at all.



Dear Reader,


Business Standard has always strived hard to provide up-to-date information and commentary on developments that are of interest to you and have wider political and economic implications for the country and the world. Your encouragement and constant feedback on how to improve our offering have only made our resolve and commitment to these ideals stronger. Even during these difficult times arising out of Covid-19, we continue to remain committed to keeping you informed and updated with credible news, authoritative views and incisive commentary on topical issues of relevance.

We, however, have a request.

As we battle the economic impact of the pandemic, we need your support even more, so that we can continue to offer you more quality content. Our subscription model has seen an encouraging response from many of you, who have subscribed to our online content. More subscription to our online content can only help us achieve the goals of offering you even better and more relevant content. We believe in free, fair and credible journalism. Your support through more subscriptions can help us practise the journalism to which we are committed.

Support quality journalism and subscribe to Business Standard.

Digital Editor

Business Standard is now on Telegram.
For insightful reports and views on business, markets, politics and other issues, subscribe to our official Telegram channel