The Kia Seltos has already seen more than 6000 pre-bookings in a day, they added.
The 536 acre-Anantapur facility is capable of an annual production capacity of up to 300,000 units, boosting Kia's global manufacturing capability, the automaker said.
The ceremony at the Anantapur plant, is expected to witness the presence of Kia Motors India leadership- Kookhyun Shim, Managing Director and CEO of Kia Motors along with other officials.
The pre-bookings for the much awaited SUV commenced online as well as on its 206 sales points in the country from July 16.
The model, upon launch will be available in two trimsGT line, which is suitable for the performance enthusiasts, and Tech line, aimed at families.
The Seltos will be BS-VI compliant right from its launch.
It will come in three variants1.5 petrol, 1.5 diesel, 1.4 turbo petrol mated with both manual and automatic transmissions.
A senior official of Kia Motors Corporation had earlier said the Anantapur plant will manufacture four new models, including the Seltos, in the next two years.
Overall, Kia has invested USD 2 billion in India, including USD 1.1 billion at the plant which has a capacity of 3 lakh units annually.
The mid-SUV will be launched in India on the August 22 and the bookings are currently being accepted for a token amount of Rs 25,000, a company press release had earlier said.